Dubai, UAE – In a significant transformation, Arab Health, the Middle East’s largest and most influential healthcare event, has officially rebranded as World Health Expo Dubai (WHX Dubai), according to an announcement made during its 50th-anniversary edition.
The change signifies a bold vision for the future of global healthcare collaboration and innovation, reinforcing Dubai’s position as a global hub for medical advancements.
A Legacy of Healthcare Excellence
Since its inception in 1975, Arab Health has been a cornerstone of the region’s healthcare industry, growing from just 40 exhibitors in its first year to an internationally recognized event welcoming over 60,000 healthcare professionals annually.
The newly rebranded WHX Dubai aims to expand this legacy, fostering international connections among businesses, governments, and innovators.
A Global Platform for Innovation
The 2025 edition of WHX Dubai is set to conclude on 30 January at the Dubai World Trade Centre (DWTC) under the theme ‘Where the World of Healthcare Meets.’
The event has attracted:
✔ 3,800+ exhibitors
✔ 60,000+ visitors
✔ Participants from over 180 countries
This makes it a premier platform for healthcare innovation, collaboration, and education.
A Unified Vision for Global Healthcare
The new name, World Health Expo (WHX), is part of a larger initiative by Informa Markets to unify its healthcare events worldwide. This rebranding will help connect over 500,000 healthcare professionals across four continents and nine countries, strengthening global healthcare innovation.
Peter Hall, President of Informa Markets, Middle East, India, Türkiye & Africa, stated:
“The rebrand to WHX Dubai represents the evolution of Arab Health into a global force for healthcare transformation – an exciting future characterized by international collaboration, technological breakthroughs, and innovation without borders.”
Hall further emphasized that Dubai’s leadership in healthcare innovation has played a key role in the success of the event over the past 50 years, and the rebranding reflects the city’s continued contribution to global medical progress.
Government Support and Industry Backing
WHX Dubai continues to receive strong support from key government entities, including:
- UAE Ministry of Health and Prevention
- Dubai Health Authority
- Department of Health – Abu Dhabi
- Dubai Healthcare City Authority
This backing highlights Dubai’s commitment to advancing global healthcare standards and positioning WHX Dubai as a pivotal platform for the next generation of medical breakthroughs.
As WHX Dubai embarks on this new chapter, it aims to accelerate global healthcare transformation, drive innovation, and foster stronger industry connections worldwide.