The Winter Happiness Festival, orchestrated by the Umm Al Quwain Businesswomen Council, commenced at the Al Khor Waterfront in Umm Al Quwain yesterday evening, aligning with its annual agenda aimed at realizing the emirate’s vision of sustainable economic development and fostering investment opportunities.
Sponsored by the Umm Al Quwain Chamber of Commerce and Industry and the Department of Tourism and Antiquities, the exhibition was inaugurated by His Excellency Khalfan Ahmed Misfer, Chairman of the Board of Directors of the Umm Al Quwain Chamber of Commerce and Industry. The opening ceremony saw the presence of dignitaries such as Her Excellency Aisha Rashid Laytim, Member of the Federal National Council and President of the Umm Al Quwain Businesswomen’s Council, and His Excellency Muhammad Al-Kashf, Member of the Federal National Council, among others.
The festival features a diverse array of activities, with a primary focus on a marketing exhibition boasting the participation of 45 commercial projects. These projects span various domains, encompassing commercial and home license ventures, hospitality companies, artistic works, restaurants, as well as international food and shopping carts.
Her Excellency Aisha Laytim highlighted that the festival, running until February 11, underscores the Umm Al Quwain Businesswomen’s Council’s commitment to community initiatives that support entrepreneurs. The platform serves as an opportunity for entrepreneurs to showcase their business projects to the public, fostering entrepreneurship and spurring the growth of national projects.
Laytim emphasized the pivotal role of marketing exhibitions as channels that contribute to supporting the economic growth potential of commercial projects. Such exhibitions serve as effective marketing mechanisms, affording entrepreneurs the chance to promote their projects to diverse segments of the public.
